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Susie Q. & Co. Marketing

Marketing services

Real Leads. Not
just traffic.

Messaging crafted for your specific services, no templates here. Local SEO tailored to your exact service area. Ads that speak your customer’s language. Every dollar working toward jobs booked.
You stay because it’s working, not because you’re stuck.

Our approach

Built for your
business, not a
template.

Every account starts with a kick-off call and a real client questionnaire, then we build a strategy around how you actually win work, your specialties, your service area, the way your best customers describe what they need.

Nº01

Messaging That Sounds Like You.

We write for your specific services and your real customers. No recycled industry copy. No “premium quality solutions” filler.

Nº02

Local SEO, By Your Service Area.

Optimized for the exact zip codes, neighborhoods, and project types you actually want. Not vanity rankings, real, qualified inbound.

Nº03

Ads That Speak Your Customer's Language.

Built around how homeowners think about their problem, not how an agency thinks about clicks. Every test pointed at jobs booked.

How we do it

Conversion first,
impressions never.

We focus on turning clicks into calls and contacts. You’ll never hear us brag about impressions.

Nº01

Conversion-optimized websites and landing pages.

Built to turn visits into inquiries, clear messaging, fast load, and real CTAs. The page does its job before your phone rings.

Nº02

Phone-call tracking and lead validation.

Every call recorded, tagged, and reviewed. You know which calls were real prospects and which ones we filtered out for you.

Nº03

Clear attribution, every month.

You’ll know exactly what’s working, channel by channel, dollar by dollar. No guessing, no vanity dashboards.

Clear reporting

One page. Four numbers.
Every month.

Most of our clients are remodeling firms doing great work for great clients, with a digital presence that does not come close to reflecting either. If that is you, keep reading.
Every month, you get a straight-up report, what came in, where it came from, what it cost, and what you earned. That’s the page.

01

Leads

How Many Came In.

Phone, form, and email, counted, validated, and tagged for fit.

02

Sources

Where They Came From.

Channel, campaign, search term broken out so you see what’s earning its keep.

03

Cost per

What You Paid.

Per lead, per channel, per month with last quarter side-by-side.

04

Earned

What You Booked.

Reported revenue from the leads we sourced, closed-loop, not estimated.

Measure What Matters

Strategy build-out

Services available
across every
engagement.

After the kick-off call and questionnaire, we build your monthly strategy from this menu, pulling the right pieces in the right order, scaled to your hours each month.

Strategy menu  ·  14 capabilities

Drawn upon as needed

Nº01

Comprehensive SEO Audits

Top-to-bottom site review: structure, indexing, content gaps, link profile.

Nº03

Advanced Keyword Research

The terms your customers actually search, tied to project type and intent.

Nº05

On-Page SEO Optimization

Titles, headers, internal linking, copy. Every page tuned to its job.

Nº07

Local SEO

Google Business Profile optimization, citations, NAP consistency, map-pack work.

Nº09

Email List Segmentation

The right message to the right person: past clients, prospects, referrers.

Nº11

SEO for Mobile Content Strategy

Mobile-first content, formats, and load behavior, where most homeowners actually search.

Nº13

E-A-T Strategy

Expertise, Authoritativeness, Trustworthiness. The principles Google uses to rank you.

Nº02

Competitive Analysis

Where competitors are winning, where they’re soft, and where you can take ground.

Nº04

Technical SEO Optimization

Site speed, crawlability, schema, redirects. The foundation that lets content rank.

Nº06

E-commerce Optimization

For clients selling online: product pages, category structure, conversion paths.

Nº08

Email Marketing Strategy

Up to 3 emails per month: list nurture, project announcements, re-engagement.

Nº10

CRO Audit

Conversion rate audit: where visitors drop off and what to fix first.

Nº12

Voice Search Optimization

Question-shaped content and structured answers for “Hey Siri” and “OK Google” queries.

Nº14

Structured Data & Rich Snippets

Schema markup that makes your search listings sharper, fuller, and more clickable.
After the kick-off call and questionnaire, your strategy is built from this menu, chosen, sequenced, and refined against your goals every month.

Custom website design & development, built in WordPress, Showit, or Squarespace.

A site that finally matches the quality of your work. Brand-aligned, conversion-minded, easy for you to update yourself, and built on a platform that doesn’t fight you every time you want to change a photo.

Sites starting at

$2,000 +

In their words

What owner-led firms actually say.

★ ★ ★ ★ ★

“Susie Q & Co Digital Marketing demonstrates professionalism, creativity and and strong understanding of what businesses need to stand out online.
– J.C.

★ ★ ★ ★ ★

“She gets contractors. No fluff, no jargon, just the moves that actually bring projects in.”
– D.A.

★ ★ ★ ★ ★

“She’s an expert in all things SEO and her efforts have generated results very quickly..”
–B.G.

Field notes

Reading for the working owner.

Local visibility

5 min read – Apr 2026
Eleven small fields that decide whether you show up in the map pack and which ones to fix this afternoon.

Trust stack

7 min read – Apr 2026
The review count, the recency, the response and the one detail homeowners scan for before they ever call.

Content authority

4 min read – Apr 2026
A boring rhythm beats a brilliant burst. Here’s the exact cadence we run for clients and why it compounds.

Start here

Let's get on a call.

Thirty minutes. Your business, your goals, your specific marketing needs. We leave the call with a clear sense of which plan fits and what the first month would actually look like.